How to make $30k plus a month as a closer in 2025

If you're stuck bouncing between $7k and $15k months, it's not because you need a new script. It's because you're missing pieces most closers never even think about. I've closed $9M+ in sales myself and trained hundreds of closers to get to the top 1%. Here's everything, no fluff.

There are four things you need to master to make $30k plus a month as a closer. The who, the opportunity, how you maximize it, and how you keep leveling up. Let's go through all four.

The who matters more than the script

This is the most overlooked part of the whole game. You need to become the person who can lead someone else to change their life. Because sales is leadership, and leaders lead themselves first.

"If you're going to sit across from somebody and ask them to do things you would never do, there are things that are going to come across with your mannerisms subconsciously that they'll pick up on."

People have parts of their brain that don't speak language. They speak emotion. That's why prospects get gut feelings about you before you even say a word. If you're not congruent, they feel it.

Here's the exercise I use on myself. I split my life into four buckets: health, wealth, relationships, spirituality. For each one I get painfully specific on what I want and why. Not "I want $30k a month." More like, what does that actually buy me, what does my day look like, what car, what house.

Then I do the opposite. I picture staying exactly the same. Same habits, same mindset, same excuses, a year from now. For me, growing up in a small town outside a bigger one, my fear was being average. I knew if I stayed, I'd be having the same money conversations my dad had with me when we couldn't afford something. That fear is what got me to move to Miami with no job lined up and no one I knew there.

"I knew if I didn't make a big change, those were going to be the feelings I would feel every single day."

From there, build two characters. The person who gets everything effortlessly, and the person you are right now who stays the same and gets the bad outcome. Compare their strengths, habits, fears, and general attitude. Then start closing the gap.

What actually makes an offer good

Being a great closer on a bad offer still gets you a bad check. Before anything else, check your offer against these:

• Lead flow and quality. Ten calls a day where nine people have $200 in the bank is not a business.
• Price point and commission structure. Less lead flow means you need a higher price point and better commission to make the math work.
• Client results and an ascension process. If people don't get results, you can't upsell them and you won't get referrals.
• Referral potential. If the product's trash, nobody refers anybody.

If you need to find a new offer, here's exactly how I've done it, every single time, to get to $20k plus months.

Job boards. LinkedIn only. I've never found a real opportunity on Facebook groups. Search "closer" or "sales rep," find a legit company, apply, then go find someone at that company (sales manager, founder, whoever's closest to hiring) and message them directly. Offer to send over a recorded sales call. That's how I got hired at Stock Navigators. They'd already closed applications and were in round two of interviews. I messaged the sales manager directly, sent a call recording, and got hired on the spot with zero roleplays.

Cold outreach. If you know a company or a person you'd want to sell for, go find their email or LinkedIn and reach out directly. This is how I got on with Scaling With Systems. I emailed the owner, told him I heard he was hiring (I hadn't actually heard that, I just said it), attached my experience, and offered to send calls.

Recruiters. Good ones exist but they gatekeep you from the actual hiring manager. You need a strong resume here since they only forward their best to the client.

Network. The best way long term, but you build it by giving value first. I built mine by roleplaying with people inside coaching programs for free. Not by DMing strangers for "20 minutes of your time."

Maximize what you've already got

Once you're on a good offer, there are two levers: activity and process, and sales skill. Skill takes time to build. Activity and process can make you more money this week.

Five things to tighten up:

• Show rate. Stop sending automated reminders. Send a personal voice note to every single person who books. Something like, "Hey John, this is Christian with XYZ, looks like you booked in about losing 30 pounds, you're not alone, that's why most people come to us, would it help if I sent over how we've helped others in your situation?" Follow up a few hours later if they don't respond. This alone will crush your no show rate.
• Utilization rate. Track who's likely to no show and double book those slots. 50% show rate with 80% utilization beats a half empty calendar.
• Pre call process. Send personalized case studies that match the prospect's exact situation. I had every testimonial memorized by industry when I sold for seventh level. Get them to invest time before they invest money.
• Upsells. Set up a check in call once people start seeing results (for me it was 21 days in). Ask how it's going, seed or sell the next offer.
• Referrals. This is the one closers skip constantly. Referrals close at 50% plus even if you're mediocre, because they're already bought in from someone else's word.

"If you're selling 10 people and you get three referrals each month and you sell two of those people, now you got 12 sales. And it just starts to compound."

Done right, this ecosystem alone should get you 30 to 50% of your total sales, not from new calls, from your process.

Show up like an athlete, not a hammer

There are levels to closers. First you're a hammer, hoping the prospect is weak enough to crack. Then you're an order taker making $4k to $8k a month, following a script that only works sometimes. The goal is to become a lockpick. Same process every time, but it adapts to the actual human in front of you.

"Have the conversation you're having, not the conversation you want to have."

State management runs through physiology, focus, and language. Are you sleeping, getting sunlight, training like an athlete, because you only get paid when you perform. Some people need to stand up to sell with authority, I'm the opposite, standing up makes me too aggressive. Know yourself.

On the actual call, don't do the "yes or no" frame or some scripted agenda. It makes people painfully aware they're in a sales conversation. Instead, find out why they're actually here, what they're doing now, and what's missing. Get them to admit the problem is internal, not "just getting older."

"People change because of pain or the fear of future pain. If it does not hurt, people will not move."

Then future pace to a specific moment in time, not a vague goal. "$30k a month" doesn't hit emotionally. "Handing your girl the keys to a new Porsche and watching her face" does. That specificity is the anchor.

How to actually handle objections

An objection is just a limiting belief. It's not personal.

"They barely know you. The prospect isn't rejecting you. You've just spent an hour trying to overcome 30 years of conditioning."

First, separate smoke screens from real objections. "I need to think about it" or "I need to talk to my partner" (when they're the sole decision maker) are smoke screens. There are only three real objections: money, time, value. When someone gives you a smoke screen, slow down (I literally drink water to buy a beat) and ask, "What do you feel like you need to go over in your head, just so I can help?" That flushes it out to the real objection.

If you get multiple real objections, handle money first, time second, partner last. Handling partner last matters because you need them to take ownership before you deal with a third party who isn't even on the call.

For fear objections, I use the ABCs: Admit it, Befriend it, Convert it.

"Yeah, I know taking the leap is... I don't want to say scary, but it's a little bit scary, right?"

That soft framing gets almost everyone to admit it. Then normalize it ("who grows inside their comfort zone?"), then give them two simple choices: let the feeling restrict you, or shape it into action. A sped up, fearful brain needs simple choices, not open ended questions.

You also need conviction. If you don't actually believe what you're selling solves the problem, people pick up on it even if they can't explain why. And you need to come across like a benevolent older brother, not someone chasing a check. Same words, different intent, completely different result.

The bottom line

Hitting $20k a month felt huge to me when I first moved to Miami. Then I hit it and realized it changes nothing if you don't build a new vision immediately. I stagnated until I raised the bar again.

Don't compare yourself to feel bad. Compare yourself to know what's possible, then go learn from someone who's already there. I paid someone who was closing 90% and making six figures a month because I wanted to know how. That's the whole game.

"Climbing the mountain is the fun. That's when it really becomes a cheat code, because you just do it for the love of the game."

Master the who, get on a real offer, build your ecosystem of show rates and referrals and upsells, get sharp on objections, and keep raising the number. That's how you get to $30k a month and beyond.